PS4 price dropped to €349 / £299 in Europe

Europe gets its price cut following North America and Japan.

Sony Computer Entertainment Europe has announced a price drop for PlayStation 4 in the European region. Previously priced at €399, the PlayStation 4 with a 500GB hard disk drive will now be available across Europe for €349 (£299 for the United Kingdom).

The price drop is effective now in the following countries: Austria, Benelux, France, Germany, Ireland, Italy, Switzerland, Portugal, Spain, and the United Kingdom.

The European price drop follows similar price drops in North America and Japan.

“We are delighted to deliver the PS4 system at its best-ever value just in time for the holiday season, making it more accessible to a broader audience in Europe,” Sony Computer Entertainment Europe president Jim Ryan said.

“With this year’s biggest blockbusters and next year’s best exclusives such as Uncharted 4: A Thief’s End set to thrill players, there has never been a better time to join the PS4 community. Also, watch out for an amazing range of Ultimate Player Edition Bundles including the PS4 system with 1TB HDD and some of the biggest games of the year, offering even greater value.”