EA’s Battlefield 3 sold five million units during its worldwide first week of sales, according to “internal estimates” within the company, making it the publisher’s fastest-selling game ever.
“From Tokyo to Los Angeles, Sydney to London, millions of fans have been playing all weekend long—we are overwhelmed by the global response to Battlefield 3,” said Patrick Soderlund, Executive Vice President of the EA Games Label. “It is extremely gratifying to deliver an entertainment experience that delights our fans, and to have the opportunity to introduce new people to the franchise. Already, we are seeing unprecedented play times and online activity which is very rewarding. This launch solidifies Battlefield as a leading entertainment brand.”
Battlefield 3‘s Facebook page has over 2.5 million “Likes;” its Twitter has over 200,000 followers; and since launch, players have “executed 73M savior kills, 48M revives and destroyed 67M vehicles.” It launched for PlayStation 3, Xbox 360, and PC on October 28.