Epic: Xbox 360 ‘Approaching Upper End’ Of Visual Potential

“I think we’re certainly approaching the upper end of it, as far as what developers are able to do with it, but just looking at all the demos we saw today — ours and others — it’s clear that all the games just keep improving, and keep pushing that bar.

I think it’s just a matter of, you know, it’s a slow cycle; you only get a kick at it every couple years, and so it takes a while for people to see that progress.

There will be games in development that won’t ship until 2010, and I’m sure they’ll look killer, just because, again, they’ll have more time with it, and learn from mistakes and optimizations of others. So, I don’t know; I think we’re getting up there, but I still think there’s room to grow.”

[Epic’s Fergusson: Xbox 360 ‘Approaching Upper End’ Of Visual Potential]