Idea Factory International established in California
posted on 09.30.13 at 10:45 PM EDT by (@salromano)
Hyperdimension Neptunia studio opens U.S. branch.

Tokyo-based publisher Idea Factory, which owns Hyperdimension Neptunia developer Compile Heart, has opened Idea Factory International in California.

Idea Factory has been releasing its games—such as the Hyperdimension Neptunia, Record of Agarest War, and Hakuoki series—in western territories through third-party publishers. With the volume of content the company wishes to make available globally increasing—including “video games, animation, and social apps”—Idea Factory International intends to focus on “providing general and overall information regarding Idea Factory properties to North American and European fans.”

Former NIS America president Harusato Akenaga will lead the new company as CEO. Visit the company’s still to be opened website here.

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  • TheExile285

    Neptunia Rebirth 1 & Fairy Fencer F US releases go go!

    • Leon_Tekashi

      Lets not forget Idol PP! With IF international, it should boost the chances of it coming over.

      • Renaldi Saputra

        I think the idol PP won’t.. bcos its’s not RPG and rhythm games has been dominated by project diva and maybe Im@s

  • DarthBrian

    Does this mean NISA won’t help them localize any more or will their partnership continue?

  • papermario

    nisa just lost tons of output

  • MrKappa

    Former NISA president is running the company? I’m sorry to have to say this but I hope he doesn’t bring the unfunny translations from NISA with him.
    To this day I still can’t live down Esty Dee.

    • Sevyne

      Gotta agree. I give a lot of props to NISA for how much stuff they localize that we’d otherwise never get, but the liberties they take with the source material annoys me to no end. The Esty Dee example you use is a perfect example of that. It’s poor toilet humor and it’s not very funny.

  • Sevyne

    Interesting news. Wonder what this means for NISA. Will they continue to contribute to localization?

  • $18114340

    Sounds like the rumors of NIS falling apart are true…

  • Jesse

    Before we start worrying about NISA losing the Neptunia license, lets see how things play out, first.

    • Ladius

      In the light of those announcements, the Demon Gaze and Danganronpa announcements seem to be NISA’s way to opening up to new partnerships in order to avoid being too dependant on IF’s series, probably because they know they couldn’t count on them anymore since months ago.

      Then again, IF International could still need some time to work out independent localizations, so they could work together for a game or two.

      • Jesse

        Yeah, it’s a good idea for them to branch out.

      • TheExile285

        I hope NISA brings over all the Daganronpa games. That would be awesome! (I want Another Episode lol)

        • Ladius

          At this point NISA badly needs new franchises to keep their usual fans interested while trying to gather new ones, and Danganronpa seems the perfect series to do that.

          If the first one isn’t a flop I imagine they will look forward to localize the other entries, too, and the spin off would probably be a lot easier to localize compared to text-heavy visual novels.

  • uhawww

    NISA evacuation confirmed then…

  • RyoonZ

    You mean I can finally play this?

    • kirby755

      Hahahahaha!!! Yes please, Oh my lord, Jessss!!!!

    • seyEliveD

      Should the Vita be abused in such a fashion? ;p

    • TheExile285

      I honestly will not be surprised if they bring this over and if they do, I will LMFAO.

      I hope they localize Exstetra & Akiba Trip 2.

      • RyoonZ

        Well, they have been looking for the publisher for this game in the past but no one picked it up. Maybe they’re like fuck it we’re going to build our own US localization team so we can publish this in NA, lol.

      • Renaldi Saputra

        I think they won’t do extetra.. the weirdness doesn’t match

        • TheExile285

          Really? With IFs games? lol

          • Renaldi Saputra

            I don’t know, but… kissing RPG…
            many people seem that it’s weird and eventually lost interest in it

    • DesmaX

      Oh god. I don’t even want to look at the people reactions

      • Arcana Gear

        i wanna see it…. at youtube >.<
        cause this is the game that falls in to the catergory of closed room rule.

    • Raiu

      For some reason, I wanna boot up this game and record a video of me doing exactly just that..

      Okay, that’s enough randomness from me…. :D

    • Santashi

      I’m probably alone in this but I found the game felt pretty repetitive towards the end. You didn’t need to mix up your strategy at all for the card battles.

  • kirby755

    When they say animation I assume they mean Hyperdimension Neptunia: The Animation. Also I do want Hyperdimension neptunia Rebirth 1 and 2(once released obviously) and Fairy Fencer F.

    • Kevadu

      As I understand it, Viz already got the license for the Neptunia animation before all this happened. So I’m not exactly sure what they mean…

      They could be intending to just be a general localizer of anime like NISA already does.

      • kirby755

        Thanks for informing me! Guess we just have to wonder what crazy animes they’ll come up with to bring over.

  • Ladius

    As I said on another site, I’m really happy about this, especially since Idea Factory just announced they have acquired some of NIS’ best talents. Now we won’t have to worry about their games being localized, and we will have another niche publisher in the west to cater to the jrpg and visual novel fanbase.

    I wouldn’t worry too much about NISA: Akenaga left them months ago, and since then they’ve announced multiple projects and are apparently ready to announce some more.

    NIS itself isn’t dead as some people are claiming, since they should still have at least two internal teams (the Disgaea D2 one plus the ones working on D5’s pre-production and the Prinny-TW&THK team) and their ties with System Prism and Apollosoft, so I hope they can recover from this difficult situation by taking some new employees and resuming development of the Asagi game.

  • Eclipse

    Well, if this makes localization easier for their games, then I’m all for it.

    It’s also nice to hear that they mentioned their European fans.

  • Arcana Gear

    hopefully this means that more niche games are going to be localized!

    • Bob Obb

      It sounds more to me like they’re trying to think globally, which means more westernized games. Both Square and Atlus went the same direction

  • Gariya

    NIS big talents left for Idea Factory and at the same time Idea Factory opens a US branch? Hmmm…

    Well, anyway, this means more niche Japanese titles to balance out the brown grey dudebro AAA set-pieces titles.

  • Alkhan

    Hopefully they’ll do retail releases of their Vita titles. If not then Sony needs to hurry up with those 64Gb cards. The Vita is not a “digital only” friendly device. Almost every non indie game is like 600mb- 4 Gb

  • Elvick

    If they don’t match NISA’s Limited Editions and retail releases, then I don’t like this at all.

    Then again, this could mean nothing. Like Level-5 International. Lot of good they do.

    • Renaldi Saputra

      I thought ppl were expecting too much (?)

  • DesmaX

    in western territories through third-party publishers

    Well, that explains everything.
    Can’t believed I missed this line

  • Kazriko Redclaw

    Idea factory is… an interesting developer. I haven’t liked most of their games, they tend to range from awful to serviceably mediocre. Hopefully the infusion of NIS talent in both JP and US will make their games a bit better than serviceable.

    What’s interesting is that NISA has now lost or dropped 3 developers. They dropped the developers of Last Rebellion, Gust was purchased by TK, and now Idea Factory is going independent in the US. I guess it’s good that they’ve expanded to european publishing and anime to fill the gaps. On the plus side, they did add Imageepoch to their stable of developers they publish games for.

  • artemisthemp

    Does this mean more of Idea Factory games is releasing in the West?