Kevin Butler does Killzone 3
February 18, 2011 / 09:31 AM EDT / (@salromano)

It was only a matter of time. With Killzone 3 gearing up for release on Tuesday, Sony Computer Entertainment America’s kicked off the advertising ball. And of course, it’s not a PlayStation 3 commercial without Kevin Butler.

“It’s called a sharp shooter,” says Butler in response to a fan asking about the new PlayStation Move peripheral. “Or as I like to call it: daddy’s little helper.

“I’m playing this in 3D like 5-6 hours a day!”

Check out the clips below.

It Only Does Sharp Shooting, Hard-Hitting, 3D Games [PlayStation.Blog]

Share and Discuss
  • AdamBoy64

    SCE America picked a great advertising agency to partner with, and the agency did a great job in creating the Kevin Butler character. The character and the videos are all pretty funny. They’re spot on.

    And I always enjoy watching them.

    • http://gematsu.com/members/admin/ Sal Romano

      Amen to that!

  • BobO

    Awesome ads. Can not wait to get my hands on the Sharpshooter either. What a great looking peripheral. So happy the move is getting some love.

  • celestria

    Comment removed. Please do not post PS3 jailbreak codes.

  • goldencannon

    This is quite funny however I would have liked more actual gameplay footages.

  • celestria

    erk: C0 CE FE 84 C2 27 F7 5B D0 7A 7E B8 46 50 9F 93 B2 38 E7 70 DA CB 9F F4 A3 88 F8 12 48 2B E2 1B
    riv: 47 EE 74 54 E4 77 4C C9 B8 96 0C 7B 59 F4 C1 4D
    pub: C2 D4 AA F3 19 35 50 19 AF 99 D4 4E 2B 58 CA 29 25 2C 89 12 3D 11 D6 21 8F 40 B1 38 CA B2 9B 71 01 F3 AE B7 2A 97 50 19
    R: 80 6E 07 8F A1 52 97 90 CE 1A AE 02 BA DD 6F AA A6 AF 74 17
    n: E1 3A 7E BC 3A CC EB 1C B5 6C C8 60 FC AB DB 6A 04 8C 55 E1
    K: BA 90 55 91 68 61 B9 77 ED CB ED 92 00 50 92 F6 6C 7A 3D 8D
    Da: C5 B2 BF A1 A4 13 DD 16 F2 6D 31 C0 F2 ED 47 20 DC FB 06 70

    he sunk my battleship remember^^

    • AdamBoy64

      hmm.. no, but I remember that people like you are the big problem with the gaming industry, promoting piracy (eg. theft). Best run along.