At this year’s Develop Conference, Rare’s George Andreas is set to reveal the secrets of their first game for Project Natal. The two-day Brighton conference is held this year from July 14 to July 15.

In his presentation, titled “The Future IS Controller-Free Games and Entertainment” – he will talk about how Rare created the Natal launch title and what struggles the studio went through in crafting it.

“Everything you’ve learnt over the last 25 years,” Andreas warns, “throw it away!”

We can’t wait to see what Rare has to show and teach. Look forward to Develop this July.

The Future IS Controller-Free Games and Entertainment

The growth of physical based gaming has introduced an entirely new audience to our industry and like it or not, it’s here to stay. As the technology improves, diversifies and becomes ever more complex designing compelling experiences is a challenge but this is something we should embrace as developers and not fear. But where do we go from here?

In this session George – Creative Director at Rare, will talk candidly about how Rare has created one of the premier launch titles for “Project Natal” and the challenges faced regarding the new design philosophy at the studio, “everything you’ve learnt over the last 25 years – throw it away!” We also take a brief look at Rare’s last foray into the physical play space from yesteryear. We outline our vision for the future of physical based gaming and why as an industry we have only just scratched the surface of the vast array of possibilities now available to us, what this means for developers and for future generations of gamers alike.

http://www.develop-conference.com/developconference2010/keynotes_2010.html